How Spot Out Fabric & Floor Cleaning Generated 19 New Leads in 1 Month
Learn how this Coachella Valley cleaning business worked with ServiceMonster to build a localized marketing strategy to attract new customers and generate quality leads.
We are thrilled to announce a brand-new website launch for Spot Out Fabric & Floor Cleaning. Serving the Coachella Valley, this family-owned and operated company needed an updated, professionally built website and marketing local marketing strategy to attract new customers, increase leads, and improve search visibility.
Read along as we share how Spot Out’s new ServiceMonster website and local marketing strategy generated 19 leads in only one month and 98 new total leads since the end of January 2024.
Spot Out's Challenges
Spot Out Fabric & Floor Cleaning faced several challenges that needed to be addressed to capitalize on their new website and marketing strategy's full potential.
1. Filter out leads that aren’t a good financial match for business growth.
2. Keep multiple service offerings organized on the website.
3. Build and strengthen relationships with property managers.
ServiceMonster's Local Marketing Solution
ServiceMonster Site provided Spot Out with a new website that improved their visitors’ buying journey and successfully positioned them in local search to capture more qualified leads. Here are a few of the many features that helped generate new leads for this carpet cleaning company in the Coachella Valley.
Mobile-Friendly Website Design
· Spot Out’s new website platform is mobile-friendly and responsive, ensuring that the website looks and works great on any device.
· The easy-to-manage web pages and file manager allows this fabric and floor cleaning company to create new landing pages and upload images and PDFs effortlessly without the need of a web developer.
· Call-to-action buttons are strategically placed across the homepage and each landing page for potential customers to request an estimate, schedule a service, and learn more about Spot Out.
· This website is also fully integrated with ServiceMonster software, giving Spot Out the opportunity to streamline their web to lead form management and sales processes.
Local Lead Generation Features
· Spot Out proudly features 7 geo location landing pages, meticulously crafted for cities within the Coachella Valley.This city-specific content significantly boosts SEO, positioning the website higher in local search results and attracting more targeted traffic when customers search for their services in this area.
· The robust content strategy and SEO-optimized content are integral to enhancing the visibility of Spot Out's service landing pages and overall website. This comprehensive approach ensures the website draws in more local visitors and helps convert them into potential customers.
· The integrated lead forms on this new website simplifies the process for potential customers to request information or services. These intuitive forms enhance the user experience, making it easier and more enticing for visitors to connect with Spot Out and increase the likelihood of converting website visitors into quality leads.
Learn More about Mastering Local SEO for Services Businesses!
Spot Out's success story is a testament to the importance of a well-designed, SEO-optimized website for a local service business. This website is already proving to be an asset, as it has generated 98 web-form leads since its launch at the end of January 2024.
Connie Klopfenstein, Vice President of Spot Out Fabric & Floor Cleaning, shared her satisfaction:
“Your team was very efficient, professional and had the expertise and knowledge to create a website we are proud of. Our only hesitation with hiring someone to build a website (not your company in particular) was time. In our second Zoom meeting your entire staff was quick and efficient and made the process fast and seamless. As an owner of a busy service company, my time is important, and this was appreciated. The site is still new, but it is one we are proud of. It is one more thing that we have accomplished off of our to-do list."
Don’t Fall Behind - Increase Your Local Online Presence
If you're looking to enhance your online presence, attract more local customers, and streamline your lead generation process, we invite you to book a strategy session with our expert team today to learn more about our instant Website Solution with Digital Marketing Services.